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Showing posts from October, 2016

An Interesting History of Marketing

Marketing is not at all a new trick, it is as old as the civilization itself.   There are lot of films that is made on ancient Greece and Rome that depicts the ancient marketing started by the Greek and Roman by the usage of attractive communication. The Introduction of Proper Marketing Concept During the time of industrial revolution, the concept of marketing took the proper shape. With the random invention of technical and scientific apparatus, industry took a serious shape. In this way, the concept of marketing company born. With the kick-off of mass production, marketing becomes as necessary as the manufacturing. With the advent of transportation system, manufactured products started spreading in a vast area, competition among same product makers start and group of marketing experts became necessary. The Significance of Marketing In The Era of Industrialisation In the era of industrialisation, more than one competitor formed in the aspect of a single product. A dog